In 2015, women happily play with the codes of a multifaceted femininity whose form and codes they have redefined.
Bloomberg, The Financial Times, Huffington Post, Shanghai Daily, BBC News and Forbes… we’re in the press all over the world.
Marguerite de Villiers discusses multi-sensory marketing.
The sample landscape will continue to evolve as disruption becomes the norm
We uncovered four high-level motivations for traveler content creation.
A tangible picture of your brand’s earned equity and the world around it.
Kantar Added Value a tenté de définir les ingrédients de l’iconicité des marques, et a identifié six grandes composantes.
This month we will talk about how brands are leveraging the principles behind Behavioral Economics to drive change for the better.